Program
February 17, 2009 [Program List View]
| Time | Session | Speaker | Track |
|---|---|---|---|
| 10:30 AM - 11:30 PM |
The Mobile Marketing Truth | Alex Campbell | Web Marketing Strategies, Practices, and Standards |
| 1:00 PM - 1:50 PM |
Deep or Shallow Multilingual? | David Hobbs | Web Design and Technology |
| 2:00 PM - 2:50 PM |
B2B 2.0 - Content Strategy for a YouTube World: White Papers, Widgets and Beyond | Jean Fleming | Web Marketing Strategies, Practices, and Standards |
| 3:10 PM - 4:00 PM |
Design Is Content, Too | Ken Walters | Web Design and Technology |
| 4:10 PM - 5:00 PM |
Getting on the Social Media Bandwagon: Redefining Success in the Age of Content Convergence | Rahel Anne Bailie | Web Marketing Strategies, Practices, and Standards |
February 18, 2009
| Time | Session | Speaker | Track |
|---|---|---|---|
| 9:15 AM - 10:00 AM |
Start Getting Noticed: Ten Web 2.0 Marketing Techniques You Can Use Today | Keynote Presentations | |
| 1:00 PM - 1:50 PM |
[Case Study] ChicagoPublicLibrary.org - Rebuilding a Website One Book at a Time | Kelly Wheeler & Fred Salchli | Case Studies |
| 2:00 PM - 2:50 PM |
Kill the Corporate Voice: Your Company's Website on Web 2.0 | John Eckman | Case Studies |
| 3:10 PM - 4:00 PM |
Marketing Campaign Management on the Web: The Current State of Marketing Tools within WCM Systems | Tony White | Web Marketing Strategies, Practices, and Standards |
| 3:10 PM - 4:00 PM |
[Case Study] Using Social Networks To Promote A Book | Gary Unger | Case Studies |