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Using Social Media to Promote Personal Brand
Call for Presentations Extended: Submit Your Speaking Proposal By August 28
Web Content 2009 Tampa Bay Comes To Clearwater Beach, Florida
Using Social Media to Promote Personal Brand
The age of social media is no longer “nearing” or “about to descend” - it is upon us. The new ways of using the Internet aren’t reserved for whatever arbitrary age we deem to be the “younger” generations. The new great divide is between those who are sharing, and those who don’t know what it’s about. Whatever generational gap may have existed has narrowed, and John Eckman embodies the executive who has embraced social media. It makes perfect sense, considering that this is his core practice area.
A prolific blogger, Eckman avails himself of an array of social media tools to amass information and disseminate information about himself and his whereabouts. The related shift from living separate public and private spheres now merge, allowing for information to span both spheres with more fluidity. Eckman is del.icio.us-ly open-Facebook-ed, a Twitter-ing Ma.gnolia, an Upcoming, Goatless Open Parenthesis, the Last Dopplr Flickr of his kind - and if that previous sentence didn’t make sense, visit www.johneckman.com to experience social media in full bloom.
John’s presentation, Kill the Corporate Voice: Your Company’s Website on Web 2.0, takes the idea of authentic voice to building the corporate brand, at Web Content 2009.
